Premium E-commerce Platform

Overview

A full storefront rebuild for a growing retail brand, moving them off a templated platform onto a custom, owned codebase.

The Challenge

Their previous store was slow, generic, and losing customers at checkout. They needed something fast, on-brand, and easy for their team to update without touching code.

The Approach

I paired a headless CMS for product and content management with a performance-first Next.js frontend, and rebuilt checkout around fewer steps and clearer trust signals.

What I Built

• Headless storefront with CMS-driven product catalog
• Stripe-powered checkout with saved payment methods
• Inventory-aware product pages with live stock states
• Admin-friendly content editing with zero code changes

Key Features

Technology